Amazon creative designed to improve product conversion.
On Amazon, your images are the product page. Shoppers decide from a grid of thumbnails on a phone, and the listing that explains itself fastest usually wins, regardless of which product is better.
From $299 · 1–3 weeks
Why listings underconvert
Amazon compresses the entire buying decision into a handful of images viewed at thumbnail size, mostly on a phone. Copy that would carry a website is functionally invisible here, the gallery has to answer the objections instead.
Most underperforming listings aren't badly designed. They're designed for a desktop viewer who reads everything, in a place where nobody does.
- Strong traffic, weak conversion
- The main image doesn't say what the product is at thumbnail size
- Gallery images repeat the same angle instead of answering objections
- A+ content is decorative rather than persuasive
- Text in images is unreadable on a phone
- Competitors' listings explain themselves faster than yours
How we build a listing
Listing audit
Your gallery against the competitors outranking you, reviewed at the size a shopper actually sees.
Objection mapping
The questions and doubts in your reviews and your category's reviews, those become the gallery.
Gallery sequence
A deliberate order: what it is, who it's for, why it's better, what's in the box, scale and use.
Main image
Compliant with Amazon's rules and legible as a thumbnail, the two constraints that fight each other.
Infographics
Benefits shown, not listed, with text sized for a phone.
A+ content
Modules that carry the brand story and close the remaining objections.
Brand store
A storefront that turns a single-product visit into a range visit.
Testing
Variants worth trying, and what a change in conversion would actually tell you.
What we produce
Listing images
The full gallery, sequenced deliberately rather than assembled.
Main image
White-background compliant, and still legible at thumbnail size.
Infographics
Benefit and feature callouts sized for mobile reading.
A+ / EBC content
Module-by-module design that closes objections instead of decorating.
Brand store
Multi-page storefront design across your range.
Comparison charts
Your range against itself, guiding shoppers to the right SKU.
Lifestyle imagery
In-context visuals that establish scale and use.
Mobile optimisation
Every asset checked at the size the majority of shoppers see it.
Deliverables
- Main & gallery hero images
- Benefit infographics
- A+ / EBC content modules
- Brand storefront design
- Comparison charts
- Mobile-checked exports to marketplace spec
From $299
Starting price, shown in your local currency. Final scope depends on how many SKUs and modules are involved. You get a fixed quote before we begin.
Typical timeline: 1–3 weeks
Get a quote
The individual pieces.
Prefer to scope one thing rather than the whole system? Each of these is available as its own project.
This works best when it doesn’t stop.
One-off work gets you a step change. The compounding comes from producing continuously, which is what the monthly plans are for. Relevant here: Growth, Performance.
Before you get in touch.
- Do you follow Amazon's image requirements?
- Yes, pure-white main images, correct pixel dimensions, text and logo restrictions, and A+ module specs, so assets pass review the first time. We'll also flag anything in your current listing that's at risk of suppression.
- Will this guarantee better conversion?
- No, and be sceptical of anyone who says it will. Conversion depends on price, reviews, ranking, competition and the product itself as well as the creative. What we can say is that the listing will answer the objections your reviews actually raise, and will be legible on the device most of your shoppers use.
- Do you handle Amazon account management?
- Not directly, we're the creative side. We work alongside marketplace management teams, including our partner Ecomm11, who handle the account, advertising and operational side.
- Can you work within Amazon's image requirements?
- Yes. Main-image rules, text and logo restrictions, and category-specific requirements are part of the brief, not an afterthought. We'll flag anything in your current listing that's at risk of suppression.
- How long does a listing take?
- A single listing gallery is usually one to three weeks depending on how much product imagery already exists. A+ content and brand stores add to that.
Not sure where your creative is losing you sales?
A creative audit reviews your ads, listings, packaging and product visuals, then comes back with 10–15 specific things to fix, prioritised, with the evidence attached.
Let's rebuild the listing around how people actually buy.
Tell us where you want to go. We'll show you how design gets you there. No obligation, no jargon.
Prefer email? info@brandgraphixdesign.in